Which of the following is not a competitive pricing strategy?

Average pricing is not considered a competitive pricing strategy because it typically refers to a method of setting prices based on the average prices of similar products in the market. This strategy does not focus on competing with other businesses or actively positioning a product in relation to its competitors' offerings.

In contrast, penetration pricing aims to attract customers by setting a low initial price to gain market share quickly. Skimming pricing involves setting a high price initially and lowering it over time to maximize profits from segments willing to pay a premium. On the other hand, value-based pricing focuses on setting prices based on the perceived value of the product to the customer rather than on costs or competition. Each of these approaches is centered around actively engaging with market conditions and competitor pricing, which distinguishes them from average pricing.